Editorial: Richemont Chairman Johann Rupert Announces Self-Funded Michelangelo Foundation To Support Master Craftsmen, And Says Truest Words Ever Spoken By Luxury Executive - Hodinkee

In news first reported by the New York Times, Richemont chairman Johann Rupert has announced a new foundation in direct support of traditional master craft. Called the Michelangelo Foundation, the Geneva-based non-profit will serve as a digital platform for young, independent, and upcoming artisans on which the South African billionaire hopes they will be discovered and supported. In the revealing and candid interview in the New York Times, Rupert makes it clear that he is fed up of the status quo in luxury and that this foundation will help change that.

Johann Rupert, CEO of the luxury goods company Richemont, London Stock Photo - Alamy

How does Johann Rupert, South Africa's richest man, spend his billions? The CEO of Richemont – owner of Cartier, Montblanc and more – splurges on wineries, a car museum and charity work

Johann rupert hi-res stock photography and images - Alamy

Johann Rupert, Chairman of the RICHEMONT Group creates the Michaelangelo Foundation.

Johann Rupert, CEO of the luxury goods company Richemont, London Stock Photo - Alamy

Johann Rupert

613 Johann Rupert Photos & High Res Pictures - Getty Images

Richemont duo starts foundation for master craftsmanship

Johann Rupert, CEO of the luxury goods company Richemont, London Stock Photo - Alamy

How does Johann Rupert, South Africa's richest man, spend his billions? The CEO of Richemont – owner of Cartier, Montblanc and more – splurges on wineries, a car museum and charity work

How does Johann Rupert, South Africa's richest man, spend his billions? The CEO of Richemont – owner of Cartier, Montblanc and more – splurges on wineries, a car museum and charity work

Editorial: Richemont Chairman Johann Rupert Announces Self-Funded Michelangelo Foundation To Support Master Craftsmen, And Says Truest Words Ever Spoken By Luxury Executive - Hodinkee

Editorial: Richemont Chairman Johann Rupert Announces Self-Funded Michelangelo Foundation To Support Master Craftsmen, And Says Truest Words Ever Spoken By Luxury Executive - Hodinkee